In December 2025, tbh (The Beast Home) teams up with Hello Kitty to bring tbh Department Store across two cities. From Shanghai to Seoul, what never changes is the heart behind it all — and our love for a golden holiday season.

Shimmering golden light dances across window displays and Christmas trees. 2025 was full of golden memories, thanks to Hello Kitty, Yuqi, and so many lovely friends.

We hope we’ve added a bit of joy and sparkle to your day. Meet tbh ♡ Hello Kitty — where wishes come to life!